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Insights

Will Online Shoppers “Stay or Will They Go Now” As Stores Come Back?

In this Insight Flash, we use CE Vision to:
  • Inform marketing decisions as stores reopen
  • Discover which segments of retail benefited most from new online spend
  • Adjust marketing programs for online vs. offline based on retention (view by geography to set cadence by state; view by age to target marketing for the right demographics)
Continue reading Will Online Shoppers “Stay or Will They Go Now” As Stores Come Back?
Categories
Insights

Where is the Growth for Grocery?

In this Insight Flash, we use CE Vision to:
  • Discover what is driving grocery growth…more shoppers, increased transactions, or higher spend per person
  • Find out if the grocery pie is growing, or are some grocers getting a bigger piece
  • Assess which demographic groups are driving these changes
Continue reading Where is the Growth for Grocery?