One of the many nuances of evaluating performance for global companies comes with reconciling performance in different currencies without the impact of exchange rate fluctuations. Luckily, the Consumer Edge GLOBAL and EUR platforms provide several tools allowing users to assess customer spend for both the reported and underlying local currency. In today’s Insight Flash, we apply these […]
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A Fresh Take on HelloFresh
In their most recent earnings report, HFGG-ETR highlighted the variability in performance across geographies, especially reopening economies and those hit hardest by inflation. Since CE Transact Global is now able to track individual performance across seven different markets, it can provide key insights into performance differences. In today’s Insight Flash, we look at share performance for the […]
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Where is Workout Wear Winning?
Athleisure has become a global fitness trend. But brand preferences differ significantly across geographies. In today’s Insight Flash, we take advantage of CE Transact Global’s seven-country coverage to examine which brands are trending by geography in terms of direct-to-consumer market share, spend growth, and average ticket. Nike’s direct-to-consumer business has the highest spend share among the four […]